Neglecting SEO is one of the biggest mistakes made by graphics designers. In their quest for the perfect looking site, they forget that without SEO, their website will not reach its fullest potential. SEO should be a key element in the development of any website.
Why SEO Website Development Matters
Let’s take the Pillars of SEO as our guide
- Site Architecture
- Content
- Links
In the planning stage of any website, the site architecture needs to be considered. This includes many important technology questions.
- What type of server
- Where do we host the server
- What programming languages
- Do we use Flash or no Flash
- Do we AJAX or no AJAX
- URL Structure
- Content Architecture flat, or multilevel
- Usability issues
Then come the content questions
- Images
- Videos
- RSS
- Titles
- Blogs
- Articles
and then the link building questions.
- How to encourage back links
- Press releases
- Badges
- Link Bait
- Good directory sites
In the end, it takes more than a pretty design to create a successful website. SEO Website Development involves issues of usability, easy of use, content architecture and internet marketing. When done right, the completed product enhances the companies image, educations customers, and increases business revenues.
Tags: SEO, Website Development
